For those who are new to the online betting scene, Expekt are not one of the most familiar names around, especially in the UK.
Established in 1999 by Swedish entrepreneurs Christian Haupt and Conny Gesar, the Scandinavian bookmaker has built up a loyal customer base of over 1.8 million registered users, with the majority coming from Germany, Norway, Poland and Sweden.
Pros & Cons of Expekt
- Strong selection of sports markets
- A comprehensive database of stats
- Bonuses and rewards for loyal customers
- Lack of sign-up bonus
- Limited markets for in-play betting
A major flaw with Expekt is the lack of a sign-up bonus for new customers.
Offering welcome bonuses and offers is crucial to attracting new punters and with Expekt trying to reach out to customers in places such as the UK, this really is a surprising move.
With that in mind, it is bad news for potential customers but Expekt do try make amends with their current clientele, which we’ll discuss in our Additional Rewards section.
One thing that immediately impresses you about Expekt’s website is just how easy it is to navigate.
The design is nothing ground-breaking, but it is very functional, with the orange, black and white colour scheme making everything very clear and easy to find.
There are a wide range of different language options for the site to be viewed in with Czech, German, Finnish, English, Dutch, Norwegian, Polish and Swedish.
As with most betting sites, the layout for the sportsbook features the list of the different sports to bet on down the left-hand side of the page, with the popular events and upcoming matches in the centre and the bet slip on the right-hand side.
All of the options load quickly and there are a couple of nice features.
The centre of the page features a revolving graphic which not only advertises the latest bonuses, but also displays quirky betting reminders.
For instance, it reminds punters of that certain teams in the Premier League need to achieve specific goals, such as avoiding relegation, and as a result provides the latest odds for the upcoming fixtures for that particular team.
Another user-friendly feature to note is the favourites list, which enables bettors to single out the sports events that they are particularly interested in and save them for future reference.
There are a wide range of options provided by Expekt when it comes to making deposits and withdrawals.
Transactions can be made using credit cards, as well as Neteller and Skrill, with E-Wallets being a more recent addition.
It is worth mentioning that though credit cards have the advantage of fast deposits and cash outs, there is a fee of 2.5% charged whenever players make a deposit into their account, while Neteller charges 3.9% for cash outs.
A positive with using Expekt is that they make the security of its transactions a priority, as well as ensuring that withdrawals take no longer than three banking days.
As mentioned at the top of the piece, Expekt have had to work hard to repair their relationship with punters after the problems experienced with their poker service.
One of the ways to do that is through offering an exemplary customer service.
The company provide a wide range of facilities for customers to get in contact with them with any queries or issues.
Expekt have a live chat service on the site and by phone, with users commenting on how helpful and knowledgeable their customer service team are, regardless of the nature of the problem.
Emails and messages via the contact form can take a few hours to receive a response, but the answers provided seem to meet customer expectations.
Expekt are licensed in both Malta and Gibraltar, approved by the UK Gambling Commission, and offer customers sports betting, poker, casino games and online bingo.
There is a VIP programme on offer to registered users which gives them access to great rewards and bonuses.
These include bonuses of 100% for winning accumulators of five selections or more, as well as invites to sporting events and being able to obtain faster cash outs.
It is worth pointing out that a number of these services are reserved for the high-rollers who bring a lot of business to Expekt, but with the absence of welcome bonuses, this is still a nice touch.
The online betting industry is a tough and competitive place with hundreds of sites jostling for attention from punters. It has to be noted that Expekt has a number of positive features which include live streaming to watch sporting events and a comprehensive database of stats and form to help inform punters on sporting events.