Former chairman Victor Chandler, who took over the business after the passing of his father in 1974, was a noted pioneer of online betting and among the first British bookmakers to embrace the idea of introducing punters to betting via a website.
Since then, the company has thrived and continues to push its own boundaries, having rebranded a few different times. In 2014, the company was purchased by major shareholder, Michael Tabor – racehorse owner (as part of the Coolmore partnership) and already established bookmaker, for an undisclosed fee.
Since taking control of BetVictor, Tabor’s advisors say the company has thrived and claim turnover to be in excess of £1billion from customers located in 160 countries across the globe.
Bonus markets are clearly defined on the various sports betting pages. Regularly updated, they can be a valuable addition to the day’s options and worth checking when using the site. At the time of writing, new customers can take advantage of a £60 bonus on their first £10 stake. This comes in the form of five £10 free sports bets and one £10 play on the BetVictor online casino section of the website. Cash out and bet boost options also available.
It’s easy to sign up to the BetVictor welcome offer. Once you’ve opened your account and deposited at least £10, you just opt in for the welcome bonus and place your first bet of £10 or more. When you do that, you will be credited with your BetVictor free bets right away, which you have seven days to use.
A clean and simple landing page greets the first-time visitor, showcasing the current promotional offer for new customers. These offers are based on sports bets and casino bonus funds – all of which are standard fare and compare well with most other major betting sites.
Entering the site via the login process is easy and straightforward, taking you to the home page, which then offers an array of sports betting options from the main menu sectors running clearly across the page. A sub-menu also offers a wide-range of sports betting opportunities, giving the site a comprehensive and professional feel.
24/7 customer service support is available by live chat, email and phone. If you want a callback from the customer service centre, you can easily arrange for that by filling in an online form.
It’s simple to take advantage of other BetVictor offers too. Just click on the Offers link, choose your promotion, then click Bet Now. Some offers require you to opt in, so just click the button and you’ll be able to see them in your Active Offers page once they’re ready.
BetVictor has a wide array of sports and markets, making it a good option for a variety of punters. With that said, their features lack the depth and thoughtfulness of established UK players.
The main sports betting options are listed across the top sports bar (from left to right).
‘Football’ comes next, as befits a bookmaker with such a strong heritage in football betting. There are, as you would expect, a good selection of markets with an emphasis on UK football and future World Cup markets.
Want to see what everyone else is betting on? One of BetVictor’s most interesting options highlights ‘trending’ bets. What’s more, each upcoming match has a full array of choices, from goal scorers, handicap betting, corners, and a good selection of speciality bets for the more niche bettors. Also on offer is coupon betting and match betting, as well as outright competition winning options.
The football home page also highlights the day’s ‘Bet Boost’ – a selection of enhanced prices to try something a bit different.
Their ‘Tennis’ section is always extremely popular – with the ability to see the status of any in-play matches underway quickly, along with live odds clearly displayed, plus the unusual upcoming matches, tournaments and specials.
BetVictor offer competitive odds, but its the regular bonuses that make it worth it. Be sure to activate any bet boosts or bonus bets before getting started!
In play betting is clearly important to BetVictor, and there always seem to be plenty of live events happening from around the world at any time. Football dominates, but for many games, match betting is supplemented by a smattering of other live markets.
The accompanying match console opens with the match for each market, but this is starting to look a little dated with the usual ‘Dangerous Attack’ style prompts as the game goes on.
Streaming and radio services are badly missed as you attempt to understand what is happening in a game. The absence of commentary drops the perception of BetVictor down a tier.
BetVictor really does have something for everyone. There are a range of incentives to help you maximise what you get out of your bets, including Price Promise and Acca Insurance. Acca Insurance gives you another chance to win if one leg lets your accumulator down, while Price Promise guarantees the best returns on 5 folds+.
Sports like football and tennis continue to have strong live betting facilities, while the In-Play section is helpfully divided into live bets and upcoming events, letting you plan your bets and keep tabs on your selections.
BetVictor, as one of the leading players in online betting, has traditionally been up with the pace in terms of efficiency and offering a safe and enjoyable online betting experience. The site is professionally laid out and is very easy to navigate. The various bonuses offered on individual sports are an interesting addition and add to the site’s overall appeal. The results service and bet calculator are also cool additions for cross referencing betting returns and potential winnings.
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Players must be 21 years of age or older or reach the minimum age for gambling in their respective state and located in jurisdictions where online gambling is legal. Please play responsibly. Bet with your head, not over it. If you or someone you know has a gambling problem, and wants help, call or visit: (a) the Council on Compulsive Gambling of New Jersey at 1-800-Gambler or www.800gambler.org; or (b) Gamblers Anonymous at 855-2-CALL-GA or www.gamblersanonymous.org.
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