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  • Familiar UK brand
  • Strong live streaming
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Customers must be 18+; Please review this sportsbook’s full T&Cs for the offer; Gamble responsibly; Go to begambleaware.org for more information.

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Expekt Review and Promo Code

For those who are new to the online betting scene, Expekt are not one of the most familiar names around, especially in the UK.

Established in 1999 by Swedish entrepreneurs Christian Haupt and Conny Gesar, the Scandinavian bookmaker has built up a loyal customer base of over 1.8 million registered users, with the majority coming from Germany, Norway, Poland and Sweden.

Expekt are licensed in both Malta and Gibraltar, approved by the UK Gambling Commission, and offer customers sports betting, poker, casino games and online bingo.

Between their launch and 2005, Expekt were one of the most innovative players in the business, especially with the introduction of online poker in 2003.

However, their growing reputation took a huge hit in 2005 when the site changed their poker network from Prima to Tain, which caused severe problems due to the limited time-frame imposed to transfer between the two.

In the space of two weeks, Expekt lost a huge number of customers due to the fact that the poker site was down while the move to change networks took place.

To try and improve their service, Expekt joined the poker network iPoker in 2006 and since then, they have tried to take back market-shares in the online poker world.

In March 2009, Expekt were bought by French gambling group Mangas Gaming, who paid a reported €125 million for their services.

Mangas Gaming’s aim was to create a strong European-wide network of online sports betting and gaming operations, with Expekt at the heart of it.

The group certainly had plenty of experience in that department, owning French-based bookmaker Betclic and east-European brand Bet-at-home, as well as having a majority of the shares in Everest Poker.

On the back of this takeover, it has to be noted that in the last couple of years, Expekt have certainly made large strides in the sports betting world.

Key to this has been their push to bring on board recognisable sports personalities as brand ambassadors, in the hope they can enhance the visibility of the brand.

With Expekt’s customers mainly based in countries such as Germany and Poland, they have focused on enlisting the services of former international footballers who are famous in those areas, such as Fredi Bobic and Zibi Boniek.

They have also looked for famous faces in other sports and events to promote their services, including bringing in World Poker Champion Scotty Nguyen as their global poker ambassador.

With casino, poker and sports betting now available to customers in more than 150 countries worldwide, there is no doubt that Expekt are making moves to become an important online bookmaker, especially after the difficulties they experienced in 2005.

Pros & Cons of Expekt


  • Strong selection of sports markets, most notably for football which includes pool betting.
  • A comprehensive database of stats and form to give punters a greater insight on the sporting events they are looking to bet on.
  • Bonuses and rewards for loyal customers as well as opportunities to win tickets to sporting events.


  • Lack of sign-up bonus or welcome offer to attract new customers to the site.
  • Limited markets for in-play betting and an absence of key sports such as horse racing.
  • Chequered past history with issues involving poker services.
  • Charge of 2.5% on credit card deposits for Expekt account holders.

Reasons to Join Expekt

  • Comprehensive football markets with competitive odds and exciting features including pool betting.
  • Excellent customer service facilities with friendly and knowledgeable staff to assist with any issues.
  • Decent bonuses and rewards for loyal customers as well as bonuses for app users.

Expekt Overall

The online betting industry is a tough and competitive place with hundreds of sites jostling for attention from punters.

Expekt have a loyal customer base in Europe but have struggled to reach beyond that with their reputation tainted by past difficulties.

It has to be noted that their site has a number of positive features which include live streaming to watch sporting events and a comprehensive database of stats and form to help inform punters on sporting events.

However, for Expekt to trouble the top betting sites in the industry, they still have a lot of work to do.

A lack of a welcome offer sees them fall at the first major hurdle when it comes to attracting new customers while their in-play betting markets fall short of the standards set by the likes of bet365.

Expekt User Interface

One thing that immediately impresses you about Expekt’s website is just how easy it is to navigate.

The design is nothing ground-breaking, but it is very functional, with the orange, black and white colour scheme making everything very clear and easy to find.

There are a wide range of different language options for the site to be viewed in with Czech, German, Finnish, English, Dutch, Norwegian, Polish and Swedish.

As with most betting sites, the layout for the sportsbook features the list of the different sports to bet on down the left-hand side of the page, with the popular events and upcoming matches in the centre and the bet slip on the right-hand side.

All of the options load quickly and there are a couple of nice features.

The centre of the page features a revolving graphic which not only advertises the latest bonuses, but also displays quirky betting reminders.

For instance, it reminds punters of that certain teams in the Premier League need to achieve specific goals, such as avoiding relegation, and as a result provides the latest odds for the upcoming fixtures for that particular team. 

Another user-friendly feature to note is the favourites list, which enables bettors to single out the sports events that they are particularly interested in and save them for future reference.

Betting Markets with Expekt

In terms of their sportsbook, Expekt offer more than 30 different sports to bet on which include both major and minor leagues.

Interestingly, of the 22,000 bets available on the website, 20,700 of those are football related, meaning the beautiful game takes centre stage with Expekt.

There are plenty of other markets for sports such as tennis, basketball, cricket and even Aussie Rules, but there are also some major absentees, especially horse racing.

It is hard to look past the dominance of football-related markets and offers on the site, with 80 different betting selections on every football match from a huge list of different countries and leagues.

In that regard, football punters are well catered for.

In addition to the comprehensive football markets, Expekt also offer pool betting in association with the company Colossus, who have integrated the system onto their website.

This feature allows punters to try and guess the correct scores in a number of different matches and stand the chance to win £10,000,000 if they are successful.

Another nice touch for those who are into football betting.

Expekt Bonus and Promos

A major flaw with Expekt is the lack of a sign-up bonus for new customers.

Offering welcome bonuses and offers is crucial to attracting new punters and with Expekt trying to reach out to customers in places such as the UK, this really is a surprising move.

With that in mind, it is bad news for potential customers but Expekt do try make amends with their current clientele.

There is a VIP programme on offer to registered users which gives them access to great rewards and bonuses.

These include bonuses of 100% for winning accumulators of five selections or more, as well as invites to sporting events and being able to obtain faster cash outs.

It is worth pointing out that a number of these services are reserved for the high-rollers who bring a lot of business to Expekt, but with the absence of welcome bonuses, this is still a nice touch.

Expekt Content (Live Streaming, Audio, Radio, Blogs, Previews)

The lack of a welcome offer may be enough to put off some potential punters from using Expekt, but their live streaming service will certainly draw some in.

Broadcasting live sporting events to accompany in-play betting is big business and Expekt have jumped on the bandwagon.

The bookmaker offers live video content with football from La Liga, Serie A and the Europa League.

There is also ATP tennis content, with live matches from the Australian Open and Wimbledon.

However, when it comes to other types of content, Expekt do struggle.

With such a large focus on football, it is disappointing to not see any previews on the site for feature matches or for particular leagues.

Other sites such as Unibet, offer these in abundance, with in-depth analysis from respected journalists and tipsters.

Expekt In-Play Betting

As with most of their sportsbook, football once again takes precedence with Expekt when it comes to their in-play betting service.

With the odds updated on a very regular basis, each game is provided with a graphic displaying the latest scores and stats, which also feature the form of the teams and players involved.

Live streaming is also available on certain events, allowing customers to bet on the action as it unfolds on the screen.

However, the amount of markets available to bet in-play could be improved.

More established sites provide a much greater level of variety in their in-play markets, especially when it comes to enhanced offers.

Expekt offer the in-play markets that you expect to find in terms of outrights and totals for goals and points, but they don’t go further than that.

Stats & Form at Expekt

One positive when using Expekt is their partnership with Betradar.

They are one of the leading sports statistics companies in the world, and this deal between the two allows Expekt customers to access a wealth of information on a range of different sports.

Clicking on the statistics link on the horizontal menu bar or on the ‘e’ icon next to the odds for a particular match, punters are taken to a stats page where they can peruse through a vast range of form guides.

These include head-to-heads between teams and players to stats about which teams score the highest amount of goals/points per game.

It really is a very impressive service and certainly helps Expekt stand out from their rivals.

Banking with Expekt

There are a wide range of options provided by Expekt when it comes to making deposits and withdrawals.

Transactions can be made using credit cards, as well as Neteller and Skrill, with E-Wallets being a more recent addition.

It is worth mentioning that though credit cards have the advantage of fast deposits and cash outs, there is a fee of 2.5% charged whenever players make a deposit into their account, while Neteller charges 3.9% for cash outs.

A positive with using Expekt is that they make the security of its transactions a priority, as well as ensuring that withdrawals take no longer than three banking days.

Customer Satisfaction with Expekt

As mentioned at the top of the piece, Expekt have had to work hard to repair their relationship with punters after the problems experienced with their poker service.

One of the ways to do that is through offering an exemplary customer service.

The company provide a wide range of facilities for customers to get in contact with them with any queries or issues.

Expekt have a live chat service on the site and by phone, with users commenting on how helpful and knowledgeable their customer service team are, regardless of the nature of the problem.

Emails and messages via the contact form can take a few hours to receive a response, but the answers provided seem to meet customer expectations.

Expekt Mobile App

As with most established betting sites, Expekt have also launched an app to allow users to bet with them on the go.

This can be downloaded in the Apple store (for iOS), while they also have a mobile optimised website.

The app is very slick and easy to use, delivering all the activities that can be found on the desktop site such as betting on live events, cash outs and even playing features such as the Colossus.

Furthermore, Expekt also offer mobile users the chance to get a risk-free bet for their first wager.

To qualify for this, they need to download the app, place a bet on an event with a £5 stake at minimum odds of 1.50.

If that bet loses, then Expekt will refund the stake up to a maximum of £10.

In order to be able to withdraw the funds as cash, the player must bet the bonus through at least six times, with minimum odds of 2.00.

Check back soon!

Written by Craig Simpkin

A sports journalist with a smorgasbord of experience writing for a variety of publications, Craig is a Leicester fan hoping that England can also achieve the impossible this summer.

Our Opinions of Expekt

Expekt deliver a perfectly functional sportsbook, but it lacks the wow factor to make you really want to bet with them. It has a lot of work to do to make it to the top of the UK betting industry.

  1. Strong live streaming and stats and form features
  2. Lacks the offers and promos most peers offer to new customers
  3. Recovering from chequered past history with poker

Sign Up With Expekt

  • Familiar UK brand
  • Strong live streaming
  • Sign up for Expekt Offers!
Claim now

Customers must be 18+; Please review this sportsbook’s full T&Cs for the offer; Gamble responsibly; Go to begambleaware.org for more information.

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